Little Sticky Notes Cause “Big Event”
In addition to being a common office and school item, did you know that post-it notes once made a great love story? Let POWERGATHER take you through this sweet love story with a little post-it note.
Sophie Tanner works for an American law firm in a glass tower opposite the Wedding Company building in New York City. One day, when she was watering the flowers near the window, she saw a post-it note she had bought before, so she pasted the shape of "Hi" on the window with post-it notes, hoping to bring some warmth to passers-by.
Unexpectedly, the opposite wedding company made a lot of bizarre answers, such as "dinner date?" "Just met you!" ... There are even creative paintings. When Sophie's colleagues saw it, they used it to interact with memes, which quickly attracted huge crowds and media coverage, as well as lots of free post-it notes from manufacturers.
Two weeks later, a large painting of Sophie and Daniel, the company's young founder, was thrown out of the wedding building opposite. This was clearly Daniel's way of expressing his love for Sophie, and Faye responded with post-it notes. Since then, the two have communicated in this way every day. Soon after, the wedding took place in Sophie's office building. Both buildings were decorated with post-it notes, and the wedding dresses were made with post-it notes. The New York Times, Time magazine and other media followed the story and its influence increased rapidly.
Three days after the wedding, Wall Street tycoon Modesi paid a high price for the two buildings, decorated with post-it notes and renamed the "Sakura Dream Love Building." Soon, here has formed a marriage love product, activities, fashion industry chain. In early 2018, the Sakura Dream Love Building was voted the most dynamic wedding building and the most romantic love base in the United States, quickly generating $396 million in revenue.
Just like the "butterfly effect", any insignificant new event can trigger a big event or even a storm. "Do good in small ways." A small act of kindness may have unexpected social and personal benefits.
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